#TRACKable

Ideas, insights, and trends in cool lifestyle sh*t that we do.

Track Marketing Group is an integrated engagement marketing company that specializes in blending live experiences with social conversations.

We Win Awards.
- 2012 Ex Award for "Best Use of Social Media"
- Member of 2012 Event Marketer Agency IT List of Top 100 Event Agencies

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Jun
07
  • FlashFwd
  • soundctrl
  • Internet week nyc
  • internet week

The Fourth Annual FlashFWD Awards

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  • Tags: FlashFwd soundctrl Internet week nyc internet week
  • 6/7/13
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May
30
  • ROI
  • event marketing
  • experiential
  • return on investment

How to Boost Your Event's R.O.I. | BizBash

Here are four ways to increase return on investment and measure the success of an event from Alex Frias, president and co-founder of New York-based experiential agency Track Marketing Group.

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  • Tags: ROI event marketing experiential return on investment
  • 5/30/13
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May
24
  • questlove
  • robert delong
  • Joey bada$$
  • FlashFwd
  • internet week
  • Internet week nyc

Questlove, Robert DeLong & Joey Bada$$ Step Out for FlashFWD Awards

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  • Tags: questlove robert delong Joey bada$$ FlashFwd internet week Internet week nyc
  • 5/24/13
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May
16
  • soundctrl
  • FlashFwd
  • robert delong
  • joey bada$$
  • gramercy theater
SoundCTRL presents The 4th Annual FlashFWD Awards #TRACKable

SoundCTRL presents The 4th Annual FlashFWD Awards #TRACKable

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  • Tags: soundctrl FlashFwd robert delong joey bada$$ gramercy theater
  • 5/16/13
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Apr
26
  • vevo
  • sonos
#TRACKable: Rich + Tone at The Director’s Studio presented by  VEVO + Sonos

#TRACKable: Rich + Tone at The Director’s Studio presented by VEVO + Sonos

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  • Tags: vevo sonos
  • 4/26/13
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Apr
22
  • Vevo
  • Sonos
  • Spectacle
  • Museum of Moving Image
  • MOMI

#TRACKable: Sonos + VEVO present The Director’s Studio during the exhibition Spectacle: The Music Video @ The Museum of Moving Image. 

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  • Tags: Vevo Sonos Spectacle Museum of Moving Image MOMI
  • 4/22/13
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Mar
21
  • hgtv
  • sxsw
  • austin
  • austin music hall
  • art on the side
HGTV Art on the Side installation @ Austin Music Hall for SXSW 2013. Learn more here

HGTV Art on the Side installation @ Austin Music Hall for SXSW 2013. Learn more here

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  • Tags: hgtv sxsw austin austin music hall art on the side
  • 3/21/13
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  • forbes
  • sxsw
  • austin
  • marketing
  • branding

5 Lessons For Marketers From SXSW 2013

Track Marketing President Alex Frias Gives Advice on How To Survive and Thrive @ SXSW

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  • Tags: forbes sxsw austin marketing branding
  • 3/21/13
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  • sxsw
  • austin
  • hgtv
  • art on the side
  • indiewalls
  • jmr
  • avone
  • vevo

Should There Be an Official Art Component at SXSW 2014?

Complex highlights our Art on the Site install for HGTV @ SXSW 2013 

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  • Tags: sxsw austin hgtv art on the side indiewalls jmr avone vevo
  • 3/21/13
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Feb
23
  • Billboard
  • Ludacris
  • TImeflies
  • Neon Trees
  • Questlove
  • ?uestlove

Billboard Relaunch Party With Ludacris, Neon Trees, ?uestlove, Timeflies

Billboard celebrated the magazine’s relaunch with an appropriately lavish kickoff party befitting of a 119-year-old brand. Held at Stage 48 west of New York’s Hell’s Kitchen, Billboard’s relaunch party featured performers Timeflies, Neon Trees and headliner Ludacris, with lively between-set tunes from the night’s DJ ?uestlove.

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  • Tags: Billboard Ludacris TImeflies Neon Trees Questlove ?uestlove
  • 2/23/13
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